Blog
Explore the latest news, articles and insights from the mobility and data collection industry

The Klima-Taler Network: Building a Community of Climate-Conscious Cities Through the Klima-Taler app
The Klima-Taler Network empowers cities and citizens to drive sustainable mobility. Learn how smart apps and incentives inspire eco-friendly habits and urban change.
by Julia Smereka

Understanding Representativeness in GPS Smartphone Tracking for Mobility Surveys
Learn why we believe that representativeness in mobility surveys is the key to building transportation systems that are truly inclusive, efficient, and built for everyone, and unlock some methods to achieve it based on MOTIONTAG’s experience.
by Julia Smereka

Bridging the Gap: How App-Based Mobility Data Complements Traditional Surveys for Smarter Transportation Planning
Discover how integrating app-based mobility tracking with traditional survey data is revolutionizing urban planning and public transport optimization. Learn how cities can harness granular, real-time insights to reduce car dependency, enhance public transit, and create smarter, more sustainable mobility solutions.
by Julia Smereka

Understanding European Mobility Studies: The Role of Surveys and Smartphone Tracking in Shaping a Mobile Future
With cities expanding and mobility needs growing, the demand for accurate and real-time data is higher than ever. Learn how the integration of smartphone-based tracking into European mobility studies has already produced several significant insights into mobility trends and behaviors.
by Julia Smereka

Public Transportation Revenue Allocation: Challenges and Easy Solutions
While public transportation networks are becoming more integrated and convenient globally, they are also becoming more stakeholder-intensive and complicated to manage. We can easily help you to eliminate multiple challenges to share ticket revenue more effectively.
by Julia Smereka

9-Euro-Ticket in Germany: What can we see in mobility data ahead of its launch?
Are you wondering how exactly the Russian invasion influenced mobility in Berlin?
MOTIONTAG had a closer look at the changes that already happened since February 24th.
by Julia Smereka

Encouraging green mobility with Münster bewegt and Ddorf bewegt apps
Read about the “Muenster bewegt” and “Ddorf bewegt” app projects, supported by the Ministry for Economic Affairs, Labour and Energy of the Federal State of Brandenburg (MWAE) from funds of the European Social Fund (ESF) and the Federal State of Brandenburg.
by Julia Smereka

Interview with Nadim Sarrouh, CTO of MOTIONTAG
Among other topics, in this interview we talked about: the culture of innovation at MOTIONTAG, the future of AI, what makes our technology stand out from other similar solutions, and plans for 2022.
by Julia Smereka

ETH study on mobility behavior in Switzerland the impact of external costs on mobility habits
The ETH Zurich, the University of Basel, and the ZHAW wanted to conduct a research project to examine mobility behavior in Switzerland. The aim was to find out if external traffic costs in the area of traffic jams, climate, and health will have an impact on people’s mobility habits.
by Julia Smereka

The Swiss Climate Challenge: MOTIONTAG technology behind Swisscom, Postfinance, Migros Pioneer Fund and SwissEnergy climate protection app
The Swiss Climate Challenge app aims to raise awareness and motivate the population to use more climate-friendly modes of transport. To do this, Swisscom needed a technology that would make it possible to track participants’ mobility patterns and subsequently calculate their CO2 emissions.
by Julia Smereka

Why we believe the future of urban planning critically needs cyclists data
Cities are moving towards the 15-minute ones, a residential urban concept in which most daily necessities can be accomplished by either walking or cycling from residents’ homes. However, we recognise a significant obstacle on the way to achieving this.
by Julia Smereka

Transportation survey limitations you can forget about
MOTIONTAG’s technology can solve some of the major challenges of transportation surveys: commuters’ memory, decreasing questionnaire response rates, and high survey conduction costs
by Julia Smereka

Changers, Wells for Zoë and MOTIONTAG encourage green mobility with Münster bewegt app
Combining Changers’ revolutionary approach to stimulating green mobility, Wells for Zoe’s actions to improve living standards and the environment in Malawi, and MOTIONTAG’s mobility analytics solution, we created the “Muenster bewegt” app
by Julia Smereka
Mobility behavior in Switzerland MOTIONTAG supports study by ETH Zurich
The ETH Zurich, the University of Basel and the ZHAW conducted a research project on mobility behavior in Switzerland, where participants used the diary app “Catch My Day”, developed by the Potsdam start-up MOTIONTAG
by Julia Smereka

SkedGo and MOTIONTAG collaborate on improving journeys by understanding mobility behaviors
By combining SkedGo’s advanced journey planning with MOTIONTAG’s analytics capabilities, mobility stakeholders will be able to understand how, when and why people travel, and measure changes in travel behavior.
by Julia Smereka

NGTI and MOTIONTAG launch a mobility platform to engage users in the Dutch market
Combining NGTI’s engagement platform and MOTIONTAG’s mobility analytics solution provides companies with a unique way to engage with users in a personalized way by getting precise data about people’s indoor and outdoor mobility behaviors.
by Julia Smereka