Align revenue allocation with actual demand
Inform transport decisions with accurate, real-world data across the country.
Used by the world's leading companies
Unlocking fair revenue allocation with motiontag
Traditional fare allocation methods have reached their limits: field staff is hard to find, costs are exploding, and the data lacks precision. motiontag enables a new, proven approach—already trusted for Austria’s Klimaticket and for the distribution of Switzerland’s Generalabonnement by Alliance SwissPass. Our smartphone-based solution captures mobility behaviour objectively and continuously, compatible with planning, billing and revenue models.
Objective & automated
No manual surveys, no memory bias. Travel behaviour is captured directly on users’ smartphones—accurately, passively, and without user effort.
Fair by actual demand
Revenue is allocated based on real usage: per line, per operator, per kilometre. This ensures a fair, transparent and data-driven distribution across providers.
Scalable & cost-efficient
No fieldwork, no waiting. motiontag runs continuously and operates at a fraction of the cost of traditional surveys.
Integrated & future-proof
The system fits into existing ticket apps and data flows—offering machine-readable exports that support not only revenue sharing but also planning and tariff strategies.
Built on experience. Designed for fairness.
With more than 10 years of experience and proven deployments at scale in Austria and Switzerland, we deliver reliable, secure and privacy-compliant solutions for data-driven revenue sharing. Our system is trusted to support fair and robust allocation—based on real-world usage and built with full respect for data governance.
Validated data. Statistically sound.
Used by leading institutions in Austria & Switzerland, our method delivers statistically robust and unbiased results.
GDPR-compliant & secure by design
We are fully privacy-compliant and encrypted, with a system built with gov standards and user trust in mind.
Under the hood: How our solution powers fare allocation
From app-based tracking to transport mode detection and seamless data access—our modular system is built to deliver everything needed for accurate, scalable revenue allocation. motiontag supports both standalone and embedded deployments, while offering the technical precision and reliability trusted in national-level distribution models.
High-precision public transport detection
Accurately identify public transport usage—including lines, stops and operators—based on real-world travel behaviour. Essential input for demand-driven, operator-level revenue allocation.
App or SDK integration
Stay on top of your survey, study or project with a dashboard that offers real-time control, clear metrics, and secure access to all data.
Automated exports & API access
Access machine-readable outputs like passenger-kilometres (pkm) or custom operator reports—automatically, securely, and in formats ready for integration.
A new standard for revenue allocation
We move beyond manual counting and costly survey-based methods by delivering continuous, objective mobility data—more accurate, affordable, and ready for fair, demand-based revenue sharing across operators and regions.
90%
lower cost compared to traditional fare allocation methods
+ 97%
accuracy in detecting 12+ transport modes, including public transport lines and operators
From movement to measurement: Enabling fair, data-driven revenue allocation
Our technology marks a shift in how revenue sharing is done—moving from estimations and manual surveys to continuous, objective data collection. motiontag provides a proven alternative already in use across Switzerland and Austria, delivering demand-based KPIs that support fair and transparent allocation across operators.
Smartphone tracking—with or without beacons
Use GPS-based smartphone tracking on its own, or combine it with Bluetooth Low Energy beacons to improve precision in challenging environments like underground stations or dense urban areas.
Objective usage measurement
Capture verified user movement via smartphones—across modes, lines and operators—without survey-based reporting or recall bias.
Smartphone-powered KPIs
Generate operator-level metrics like passenger-kilometres (pkm), line loads or modal shares—ready for integration into your revenue model
Success stories
Client achievements
Learn how our solutions empower our partners to successfully reach their goals
Alliance SwissPass
How Alliance SwissPass is digitizing revenue distribution in public transport with motiontag
KlimaTicket
We assisted the Austrian nationwide flat-rate public transit ticket “Klimaticket,” when they required a robust fare allocation scheme to distribute revenues.
BVG
App-based tracking in the fahrinfo App: A scalable building block for the mobility transition in Berlin
Yougov
Understanding mobility patterns is a cornerstone of creating sustainable, efficient transportation systems.
Klimataler
How Klima-Taler app provides mobility insights while rewarding green transportation
Alliance SwissPass
How Alliance SwissPass is digitizing revenue distribution in public transport with motiontag
KlimaTicket
We assisted the Austrian nationwide flat-rate public transit ticket “Klimaticket,” when they required a robust fare allocation scheme to distribute revenues.
BVG
App-based tracking in the fahrinfo App: A scalable building block for the mobility transition in Berlin
Yougov
Understanding mobility patterns is a cornerstone of creating sustainable, efficient transportation systems.
Klimataler
How Klima-Taler app provides mobility insights while rewarding green transportation
Let us supercharge your next mobility survey
Discover how our technology can transform your understanding of national mobility patterns and trends.
Blog
Visit our blog
Catch up on the latest in mobility, transportation and sustainability
The Klima-Taler Network: Building a Community of Climate-Conscious Cities Through the Klima-Taler app
The Klima-Taler Network empowers cities and citizens to drive sustainable mobility. Learn how smart apps and incentives inspire eco-friendly habits and urban change.
by Julia Smereka
Understanding Representativeness in GPS Smartphone Tracking for Mobility Surveys
Learn why we believe that representativeness in mobility surveys is the key to building transportation systems that are truly inclusive, efficient, and built for everyone, and unlock some methods to achieve it based on MOTIONTAG’s experience.
by Julia Smereka
Bridging the Gap: How App-Based Mobility Data Complements Traditional Surveys for Smarter Transportation Planning
Discover how integrating app-based mobility tracking with traditional survey data is revolutionizing urban planning and public transport optimization. Learn how cities can harness granular, real-time insights to reduce car dependency, enhance public transit, and create smarter, more sustainable mobility solutions.
by Julia Smereka