Accelerate innovation in transport research

Leverage detailed and reliable datasets for groundbreaking mobility research.

Used by the world's leading companies

From data scarcity to research superpower

Explore how our technology enables advanced, scalable data collection, designed to support rigorous research, uncover hidden mobility patterns, and go far beyond the limits of traditional surveys.

High precision

Work with high-quality, annotated datasets designed for advanced, forward-looking academic research.

Seamless integration

Streamline your work with structured outputs that support fast integration, analysis, and scenario development.

Zero-effort user engagement

Installed once, our app seamlessly captures mobility data without active user involvement—leveraging the device people rarely forget at home.

Budget-friendly

Access high-quality mobility data solutions tailored for any academic budget. Maximize research impact without compromising on depth or detail.

Built on trust.
Committed to privacy.

Protecting personal mobility data is at the heart of what we do. We offer a trusted, user-focused solution that’s fully compliant, secure by design, and built to give people control over their data.

 

Under the hood: How our solution supports your study success

Move beyond static datasets and traditional methods. motiontag equips universities and research institutions with the a solutions suite to deeply understand how people move using granular, real-time data that’s ready for your in-depth analysis and simulations

 

App-based mobility logbook

Passively capture mobility behaviour— automatically, securely, and precisely.

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12 transportation modes

Automatically identify 12 distinct transport modes without any user input.

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Data exports

Pull data from our user-friendly admin dashboard into your processing frameworks for further research.

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Panel management

Organize your panel participants, monitor project KPIs, and engage and animate your user base.

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Rich data sets, perfect for wide variety of use cases

You are committed to innovation in your field. We empower you to actually do it! Our data sets open the door to a range of possible use cases and fields of research and are proven to work.

High granularity

detailed data sets, providing you exactly the information you need.

Geo-coded data sets

Explore movement across your geographical area of interest.

From movement to insight: Enabling evidence-based mobility research

Understanding how people move is essential for academic research that shapes tomorrow’s transport systems and urban landscapes. As mobility patterns evolve and become more complex, modern academics need granular, real-time data to uncover trends, validate models, and influence policy. motiontag empowers you with the solutions necessary to conduct impactful, future-focused studies.

Fuel academic innovation

Gain access to continuous, real-world mobility data that empowers you to investigate emerging questions and develop truly original research perspectives.

Sustainability & behavior change analysis

Examine modal shifts and sustainable mobility adoption through detailed, behaviorally-anchored datasets.

Machine-readable, longterm data

Enhance your research with dataset outputs that are easy to manipulate and are statistically relevant across time.

Success stories

Client achievements

Learn how our solutions empower our partners to successfully reach their goals

Alliance SwissPass

How Alliance SwissPass is digitizing revenue distribution in public transport with motiontag

KlimaTicket

We assisted the Austrian nationwide flat-rate public transit ticket “Klimaticket,” when they required a robust fare allocation scheme to distribute revenues.

BVG

App-based tracking in the fahrinfo App: A scalable building block for the mobility transition in Berlin

Yougov

Understanding mobility patterns is a cornerstone of creating sustainable, efficient transportation systems.

Klimataler

How Klima-Taler app provides mobility insights while rewarding green transportation

Alliance SwissPass

How Alliance SwissPass is digitizing revenue distribution in public transport with motiontag

KlimaTicket

We assisted the Austrian nationwide flat-rate public transit ticket “Klimaticket,” when they required a robust fare allocation scheme to distribute revenues.

BVG

App-based tracking in the fahrinfo App: A scalable building block for the mobility transition in Berlin

Yougov

Understanding mobility patterns is a cornerstone of creating sustainable, efficient transportation systems.

Klimataler

How Klima-Taler app provides mobility insights while rewarding green transportation

motiontag's technology is a strong foundation for long-term market research

For several years, motiontag has been a reliable technology partner for infas across multiple large-scale projects, including national transportation surveys such as the Austrian National Mobility Study and fare allocation, e.g., KlimaTicket. The technology is exceptionally reliable at scale and has proven to be a strong foundation for long-term market research.

Robert Follmer
Head of Mobility and Regional Research

High-quality measurement of real-world behavior is fundamental for credible research.

Using MotionTag has been critical for accurately and granularly registering travel behavior across transport modes. This approach substantially reduces error and bias compared to self-reported measures, enabling us to observe actual behavioral change rather than stated intentions. Combined with a randomized controlled framework, this strategy has allowed us to estimate the causal effects of several transport policies (such as road pricing and subsidies) and to identify how individuals adjust mobility decisions across all transport modes in response to economic incentives.

Alice Ciccone
Senior Research Economist

motiontag's tech allows us to focus on the new survey elements: time use and expenditures.

Over the years, the traditional way of collecting data through paper-and-pencil surveys has become less productive in terms of data quality and response rates. It is difficult to choose between the two main passive alternatives, GSM and GPS data, because access, costs, and data volumes vary widely. Here, the abilities and quality of motiontag’s proven technology make the choice often easy.

Prof. em. Dr. Kay W. Axhausen
Emeritierter Professor

motiontag's data forms the basis for the allocation of Klima-Talers

By integrating MotionTag's mobility detection into the Klima-Taler.com platform, climate-friendly journeys can be automatically measured and evaluated. More than 50 participating municipalities receive reliable data on CO₂ savings and the use of sustainable forms of mobility.  The data shows how mobility behavior is changing for the better in everyday life.

Daniela Schiffer
CEO & Co-Founder

motiontag's tech allowed us to capture individual mobility trajectories linked to key characteristics

In our research on gender mobility in Curitiba’s favelas, motiontag’s smartphone-based tracking enabled us to collect detailed route, modal choice, and travel time data directly within these communities. Unlike traditional Origin–Destination surveys - often aggregated into large spatial zones - or large-scale mobile phone big data, which typically lack socio-demographic detail, this approach allowed us to capture individual mobility trajectories linked to key characteristics such as household composition, gender, income, and race. This combination provided unprecedented insight into gender-based mobility inequalities and supports the development of more inclusive urban mobility policies.

Agnes S. de Araujo
Associate researcher in Urban Management

Let us supercharge your next mobility survey

Discover how our technology can transform your understanding of national mobility patterns and trends.

Blog

Visit our blog

Catch up on the latest in mobility, transportation and sustainability

Solutions

Why representativeness is the silent engine of the mobility transition

The data revolution is here, but data without representativeness is a liability. As public transport authorities and ministries across the DACH region shift toward evidence-based planning, the methodology behind the data is becoming as important as the data itself.

by Martin Velkovski

Solutions

Precision instead of guesswork: the digital revolution in revenue allocation at Alliance SwissPass

Discover how Alliance SwissPass and motiontag are revolutionizing revenue allocation through automated mobility data, replacing manual travel diaries. Learn more about the results of the 2024 pilot project, which is setting new standards for precision and fairness across Swiss public transport.

by Julia Smereka

How BVG and motiontag demonstrate that digital data collection in public transport is ready for the next step

Reliable mobility data is the basis for traffic planning and revenue sharing. Learn about the profound impact the NuVe project is having on the efficiency and fairness of public transport management.

by Tamara S